What we don't like:
Ethos doesn’t have a fiat partnership. Until people can use their platform with their debit card or credit card, mass adoption won’t happen anytime soon. Ethos must worry that well established exchanges, like Coinbase and Binance can make their platforms accessible, stealing Ethos’ purpose.
What we like:
Ethos is attempting to take the most important step for the crypto market, going mainstream. This is no small task. Ethos believes is can remove the difficulty of purchasing cryptocurrencies. Ethos has a strong team with serious financial players including Stephen Corliss. He previously worked at BlackRock--the trillion dollar investment and financial planning hedge fund.